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Yet another MS/XB1 blunder

http://www.theguardian.com/technology/2014/jan/21/microsoft-xbox-one-youtube-stealth-marketing-outrage?commentpage=1

Basically MS has been paying Machinima to post favourable blogs of their Xbox One..

Games video creators on YouTube have reacted angrily to a stealth marketing campaign for Microsoft's Xbox One which paid bloggers for posting favourable videos.

The revelation that Microsoft paid extra for positive videos featuring at least 30 seconds of Xbox One game footage and for the tag "XB1M13" on the popular YouTube gaming channel Machinima has prompted confessions and complaints from gaming YouTube video creators.

That's just the first two paragraphs in the link above.

Basically paying to advertise your product is all fine, but doing it in a dishonest way like that is illegal.

And there's news in the BBC about MS getting hacked by some Syrian Electronic Army too

posted on 22/1/14

Every company must do this, but MS get's caught out

posted on 22/1/14

The journalist who wrote this article has probably accepted his fair share of 'incentives'

posted on 22/1/14

Sony did it a few years back, these companies are all jammy caaants.

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