Americanization (sort of) of football

I'm bored at home working for exams...

Anyway I watch NFL as much as I watch football, supporting the Falcons. the team currently has a slogan (Rise Up) that all the players, fans and the organisation itself use for purposes of passionate fans and players as well as for marketing I would think. Obviously this is very American and I'm not sure that the same thing would work as well here in terms of the fans maybe thinking it's silly or whatever. On the other hand I think it could prove beneficial when trying to break foreign markets such as Asia and USA.


Thoughts? Do you watch NFL? Enjoy this side of it outside of the actual football?